Flaticon Review: Unleashing the Power of Iconography

Quick verdict
Best for: designers, web developers, marketers, content creators and presentation makers who need the largest possible collection of icons in multiple styles and formats at an affordable price.
Pricing: Free plan (PNG only, attribution required, 10 downloads/day unregistered). Premium $12.99/mo (monthly) or ~$9.08/mo (annual, 30% off). No individual asset purchase option.
Library: 18M+ icons, stickers, animated icons and vector illustrations. 6,800+ animated icons in Lottie JSON, GIF, SVG, MP4 and AE format.
Biggest strength: the largest icon library available by volume. For sheer breadth of icon styles and categories, nothing else matches 18M+ assets at this price point.
Main weakness: free and premium icons are mixed together in search results without clear visual separation, which frustrates free users who repeatedly encounter icons they cannot download. No individual icon purchase option exists.
Bottom line: strong value for designers who regularly need icons. The Premium plan at around $9/mo annual is one of the cheapest entry points to a large design asset library. If you need Lottie animations or 3D assets specifically, Iconscout is the better specialist tool.

Flaticon is a stock icon and vector illustration platform founded in 2013 in Malaga, Spain, by the creators of Freepik. As confirmed by PricingSaaS’s 2026 monitoring data, Flaticon is a subsidiary of Freepik Company and operates as a separate product with its own subscription and library. As confirmed by the official Flaticon support page, a Flaticon Premium subscription covers Flaticon assets only. If you want combined access to both Flaticon and Freepik’s libraries, you need a Freepik Premium plan, which includes Flaticon access.

The platform has grown significantly since earlier versions of this article. The current library covers 18M+ assets, with Premium giving access to all resources.</cite> This is a major update from the 10.5M figure cited previously.

How We Researched This Review

Pricing verification: Premium plan price of $12.99/mo confirmed from the official Flaticon pricing page. Annual plan (30% off) confirmed from the official Flaticon promotional page.

Library count: 18M+ asset total confirmed from the official Flaticon pricing page as of July 2026.

Freepik relationship: the relationship between Flaticon and Freepik, and the separate subscription structure, confirmed from the official Flaticon support page.</cite>

User complaints: the premium icon mixing issue and subscription-only model confirmed from Capterra and G2 independent 2026 reviews.

Flaticon at a Glance

Detail Information
Founded2013, Malaga, Spain. Subsidiary of Freepik Company.
Total library18M+ icons, stickers, animated icons and vector illustrations
Icon stylesFlat, outline, colored, glyph, gradient, isometric, hand drawn, sticker, animated and UIcons
Animated icons6,800+ in Lottie JSON, GIF, SVG, MP4 and After Effects format
Stickers60,000+ free stickers in PNG and SVG formats
Free planYes. PNG format only. Attribution required. Unregistered: 10 downloads/day. Free account: more downloads, 1 collection.
Premium plan (monthly)$12.99/mo. Unlimited downloads. SVG, EPS, PSD, BASE64. No attribution. No ads. Priority support.
Premium plan (annual)~$9.08/mo (30% discount). Same features as monthly Premium.
Individual asset purchaseNot available. Subscription or free only.
Download formats (free)PNG only
Download formats (premium)SVG, PNG, EPS, PSD, BASE64. Animated: JSON (Lottie), GIF, SVG, MP4, AEP
Icon editorBuilt-in editor: change colors, rotate, flip, scale, add background shapes. Unlimited use on Premium.
PluginsFigma plugin (UIcons, 27,900+ icons, no login needed). iOS and Android apps. Adobe CC integration.
Freepik relationshipSeparate product from Freepik. Flaticon Premium covers Flaticon only. Freepik Premium covers both.
Affiliate programmeYes, route via ThirstyAffiliates
Flaticon icon search showing flat, outline and colored icon styles with style filter options in the clean white search interface

The Library: What 18M+ Assets Covers

Flaticon’s Premium plan gives access to more than 18M resources.</cite> The library is organized primarily by icon style and category, covering a wider range of topics than any comparable icon platform.

Icon styles include flat, outline, colored, glyph, gradient, isometric, hand drawn, sticker, animated and UIcons (interface icons). Each style has millions of icons, so designers can find icons that match a specific visual system rather than mixing styles. As reported by G2’s 2026 reviews, the ability to find matching icons across a full suite of categories in one consistent style is one of the platform’s most-praised features.

Animated icons cover 6,800+ micro-animations for apps, websites and infographics. Download formats include Lottie JSON, GIF, SVG, MP4 and After Effects AEP. These are particularly useful for loading states, button feedback and UI interaction states in web and mobile apps.

Stickers cover 60,000+ free designs for social media and messaging app use. Available in PNG and SVG, these are free regardless of subscription status.

UIcons is a dedicated sub-collection for interface design, with 27,900+ icons available through the Figma plugin without even logging in. As confirmed by the official Flaticon platform, UIcons are optimized for UI design in different styles and can be customized to fit specific design systems.

Search and filters cover keyword search, style filter, color filter and popularity or recency sorting. As noted in G2 reviews, the search is effective for most use cases but can return too many similar results when searching for broad terms, requiring more specific keywords to narrow results.

What free users need to know before starting: as consistently reported in G2 and Capterra 2026 reviews, free and premium icons are displayed together in search results. The only visual distinction is a small crown icon on premium assets. Free users regularly discover that the specific icon they want is premium-only after spending time searching and customizing. As reported by one G2 reviewer, “just when you think you have it, you realize it has the crown icon.” If you plan to use Flaticon without a Premium subscription, expect this frustration. The free tier is useful for occasional downloads but less practical for professional workflows that require specific icons in professional formats like SVG or EPS.
Flaticon vs Freepik: separate subscriptions. As confirmed by the official Flaticon support page: Flaticon and Freepik are two different projects of the same company. If you acquire a Premium plan for Flaticon, this will only give you access to the Premium resources from Flaticon. If you want to have access to the Premium features for both sites, you can purchase a Freepik Premium plan, which includes Premium access to Flaticon.

In practical terms: Flaticon Premium ($12.99/mo) gives icons and stickers from Flaticon. Freepik Premium ($14.50/mo annual or $20/mo monthly) gives icons from Flaticon plus photos, vectors, AI tools and stock assets from Freepik. If you need both Flaticon icons and Freepik assets, Freepik Premium is the more cost-effective choice. If you only need icons and stickers, Flaticon Premium is sufficient.

Flaticon Pricing: Free and Premium

Plan Price Downloads Formats Attribution
Free (no account) $0 10/day, 1 collection PNG only Required on all assets
Free (with account) $0 More daily downloads, unlimited collections PNG only Required on all assets
Premium (monthly) $12.99/mo Unlimited SVG, PNG, EPS, PSD, BASE64. Animated: JSON, GIF, SVG, MP4, AEP No attribution required
Premium (annual) ~$9.08/mo (30% off) Unlimited Same as monthly Premium No attribution required

Annual billing saves 30% versus monthly. As noted by GetApp’s 2026 reviews, the biggest complaint about the subscription model is the lack of individual asset purchases. As reported by Capterra reviewers, “several of the useful or required icons are on the premium plan and require a monthly subscription rather than a one-time purchase.” If you only need a few icons occasionally, the free tier with attribution or a free alternative is a more practical choice than subscribing.

Licensing: Two License Types Explained

Flaticon offers two license types. The standard Flaticon License is included with all premium downloads and covers digital use in websites, apps, presentations, documents and social media. It does not permit using icons as the main design element on physical products intended for resale.

The Merchandising License is a separate purchase that permits using icons as primary design elements on products for resale, such as t-shirts, mugs, packaging and merchandise. This license is not included in the standard Premium subscription and must be purchased separately per asset.

As confirmed by the official Flaticon support documentation, once you purchase a Merchandising License for a specific icon, you can download both the icon and its license document from the Merchandising Licenses section of your account dashboard.

Flaticon Pros and Cons

Pros Cons
Largest icon library by volume: 18M+ icons across every style, category and industry Free and premium icons mixed in search results with only a small crown icon to distinguish them. Frustrating for free users.
Premium plan is one of the most affordable design asset subscriptions at ~$9.08/mo annual No individual asset purchase option. Subscription or free only.
Built-in icon editor for color, rotation, size and background shape changes on all Premium downloads Free plan limited to PNG format only. SVG, EPS and other professional formats require Premium.
Figma plugin with 27,900+ UIcons usable without logging in or subscribing Merchandising License (for resale products) costs extra on top of Premium subscription.
6,800+ animated icons in Lottie JSON, GIF, SVG, MP4 and AE format included in Premium For Lottie animations at scale, Iconscout has a much larger animated library (145,000+ vs 6,800+)
Strong free sticker collection (60,000+) available in PNG and SVG without Premium Flaticon Premium covers Flaticon only. Getting both Flaticon and Freepik assets requires Freepik Premium at a higher cost.

Flaticon vs the Alternatives

Flaticon Iconscout Icons8 Iconfinder
Starting paid price ~$9.08/mo (annual) $14.99/mo (annual) ~$19/mo (annual) ~$14/mo (annual)
Total library 18M+ 10.9M+ 1.3M+ 6M+
Lottie animations 6,800+ 145,000+ No No
3D assets Limited 182,000+ Some No
Free usable tier Yes (PNG, attribution) Yes (limited) Yes Limited
Best for Icon volume, budget Lottie, 3D, UI/app design AI-generated icons Budget icon library

For a fuller comparison see our Iconscout review, Icons8 review and best AI design tools guide.

Who Should Use Flaticon?

Flaticon is the right choice for designers, marketers, educators, presentation makers and content creators who need a large, varied icon library at the lowest available price per asset. The Premium annual plan at around $9 a month is one of the cheapest entry points to a professional icon library, and the 18M+ asset count means most searches return multiple relevant options.

For UI/UX designers and app developers who need Lottie animations at volume (Iconscout has 145,000+ vs Flaticon’s 6,800+) or 3D assets (Iconscout has 182,000+), Iconscout is the stronger specialist tool. See our Iconscout review for that comparison.

For teams who also use Freepik for stock photos and vectors, the Freepik Premium plan ($14.50/mo annual) may be better value than subscribing to Flaticon and Freepik separately, as it covers both platforms under one subscription.

For occasional icon needs without a regular workflow, the free tier with attribution is workable. Just be prepared for the premium icon mixing in search results.

Frequently Asked Questions

Is Flaticon free? Yes. Flaticon has a free plan that allows downloading icons in PNG format with attribution required. Unregistered users can download 10 icons per day. Creating a free account increases the daily limit and adds unlimited collections. SVG, EPS, PSD and other professional formats require a Premium subscription.

How much does Flaticon cost? The Premium plan is $12.99 a month on monthly billing or approximately $9.08 a month on annual billing (30% discount). There are no team plans or multi-seat options separate from the individual Premium. Verify current pricing at flaticon.com/pricing.

Is Flaticon part of Freepik? Yes and no. As confirmed by the official Flaticon support page, Flaticon and Freepik are separate products by the same company. A Flaticon Premium subscription covers Flaticon assets only. A Freepik Premium subscription includes Flaticon access plus the full Freepik library of stock photos, vectors and AI tools.

Can I buy individual icons on Flaticon? No. As confirmed by Capterra and GetApp reviews, Flaticon does not offer individual asset purchases. Access to Premium formats (SVG, EPS, PSD) and no-attribution downloads requires a monthly or annual subscription.

Does Flaticon have animated icons? Yes. Flaticon has 6,800+ animated icons downloadable in Lottie JSON, GIF, SVG, MP4 and After Effects AEP format on the Premium plan. For a much larger animated icon library (145,000+), see our Iconscout review.

Can I use Flaticon icons in my app or website without attribution? On the Premium plan, yes. Attribution is not required on any downloaded asset. On the free plan, attribution is required on all assets and must follow Flaticon’s attribution guidelines.

What is the difference between Flaticon License and Merchandising License? The standard Flaticon License (included with Premium) covers digital use in websites, apps, presentations and social media. It does not cover using icons as the main element on physical products for resale. The Merchandising License is a separate purchase that allows use on resale products such as t-shirts, mugs and packaging.

Our verdict: Flaticon is the largest icon library available and one of the cheapest Premium design asset subscriptions on the market. At around $9 a month annual, the value proposition for designers who regularly need icons across different styles is very strong. The honest weaknesses are the mixed free and premium search results (a consistent frustration for non-subscribers), the lack of individual asset purchases, and the smaller Lottie animation library compared to Iconscout. For general icon use at scale, Flaticon delivers. For Lottie animations and 3D assets specifically, Iconscout is the better choice.

Flaticon Alternatives Worth Considering

Reviewed by our team. Read the full review or head straight to the platform.

Iconscout

10.9M+ assets with 145,000+ Lottie animations and 182,000+ 3D assets. Best for UI/UX designers and app developers who need animations.

Icons8

1.3M+ icons and illustrations with AI-generated icon customization. Good free tier with a usable PNG download option.

Vecteezy

Large free vector library with premium subscription. Good for vector icons and illustrations at a competitive price point.

Canva

All-round design tool with built-in icon and element library. Better for graphic design and social media content than pure icon sourcing.

Try Flaticon Premium
18M+ icons and stickers. Premium from $12.99/mo or ~$9.08/mo annual. Free plan available.
Visit Flaticon →

Related: Best AI Design Tools | Iconscout Review | Icons8 Review | Vecteezy Review | Canva Review

Sources used in this article: Flaticon Official Pricing Page (flaticon.com/pricing) Flaticon Support: Flaticon and Freepik Relationship (support.flaticon.com) G2: Flaticon Reviews 2026 (g2.com) Capterra: Flaticon Reviews 2026 (capterra.com) GetApp: Flaticon 2026 Pricing, Features and Reviews (getapp.com) PricingSaaS: Flaticon Pricing Plans and History 2026 (pricingsaas.com)

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